Privacy Policy

Privacy Policy

Last updated: June 2026


Who we are.

Blain Simples is a UK-based premium lifestyle clothing brand. Our website is blainsimples.com. When we refer to "we", "us", or "our" in this policy, we mean Blain Simples.


We take your privacy seriously. This policy explains what personal information we collect, how we use it, and your rights in relation to it.


What information do we collect?

Information you give us

  • Name and email address (when you place an order or sign up to our mailing list)
  • Delivery address and phone number (when you place an order)
  • Payment information (processed securely by Shopify Payments or PayPal — we never see or store your full card details)
  • Any messages you send us via email


Information collected automatically

  • Browser type and version
  • Pages you visit on our site and time spent on each page
  • The website that referred you to us
  • Your general location (country/region level only)
  • Device type (desktop, mobile, tablet)


This information is collected via cookies and standard web analytics tools (including Shopify Analytics and Google Analytics). See our cookie section below for more detail.


How do we use your information?

  • To process and fulfil your orders
  • To send you order confirmation and shipping updates
  • To respond to your enquiries and provide customer support
  • To send you marketing emails if you have opted in (you can unsubscribe at any time)
  • To improve our website and understand how customers use it
  • To comply with our legal obligations


Who do we share your information with?

We only share your information with trusted third parties where necessary to run our business:


  • Printful — our print-on-demand fulfilment partner, who receives your name and delivery address to produce and ship your order
  • Shopify — our e-commerce platform, which processes and stores order data securely
  • Klaviyo — our email marketing platform, which stores your email address if you have opted in to receive marketing
  • Payment processors (Shopify Payments, PayPal) — who handle payment securely


We do not sell your personal data to any third party. Ever.


How long do we keep your information?

We keep your order information for 7 years as required by UK tax law. Marketing data (email addresses) is kept until you unsubscribe or ask us to delete it. You can request deletion of your data at any time by emailing blainsimples@gmail.com


Cookies

Our website uses cookies — small text files stored on your device — to make the site work properly and to understand how visitors use it.


Essential cookies

Required for the website and checkout to function. These cannot be disabled.


Analytics cookies

Help us understand how visitors use our site so we can improve it. We use Shopify Analytics and Google Analytics for this purpose. You can opt out of analytics cookies using our cookie consent tool.


Marketing cookies

Used to show you relevant adverts on other platforms (such as Meta/Facebook and Google). These are only active if you have consented to them.


Your rights

Under UK GDPR and the Data Protection Act 2018, you have the right to:


  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data ("the right to be forgotten")
  • Object to or restrict how we process your data
  • Withdraw consent to marketing at any time
  • Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk


To exercise any of these rights, please email blainsimples@gmail.com. We will respond within 30 days.


Data security

We use industry-standard security measures to protect your personal data, including SSL encryption on our website (the padlock you see in your browser). Your payment information is processed by PCI-DSS compliant payment providers and we never have access to your full card details.


Changes to this policy

We may update this privacy policy from time to time. The most current version will always be available on our website at blainsimples.com/policies/privacy-policy. The date at the top of this page shows when it was last updated.


Contact us

If you have any questions about this privacy policy or how we handle your data:

Email: blainsimples@gmail.com

Website: blainsimples.com